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Black stuntmen charge Honda with ad bias

Black Stuntmen Charge Honda With Ad Bias

A federal judge in Los Angeles recently ruled that the coalition of Black stuntmen and women could continue its lawsuit charging Honda Motorcycles with racial discrimination in hiring.

Judge Malcolm M. Lucas denied a motion for reconsideration of a previously denied motion for dismissal of the Class A lawsuit filed on October 2, 1978. The motorcycle company denies the allegations cited by the coalition, according to Stephen Tallent of Gibson, Dunn and Crutcher. The stunt people, who work in television and movies, said they monitored 27 Honda commercials and of about 127 actors used, only three were Black.

Source: Jet
Issue:
Page: 61
Date: July 10,1980

jet july 10 1980page 61 700px clip

 

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